No commitment · Every request is reviewed personally
“We value not only the new design and structure, but also the attention to SEO, the integrations and the ongoing support.”
+52.8% orders with 3.9% less traffic
Case study
Case study
“They met and exceeded all our expectations.”
Case study
Case study
Case study
Case study
“They were great young people whose results spoke more than words.”
Case study
Case study
“It felt more like working with a strategic partner than a typical service provider.”
Case study
Case study
Review
Case study
The problem
They search for exactly what you offer, but Google, ChatGPT and other AI assistants show other companies. The inquiries and orders go to them.
Without organic traffic, you depend entirely on paid ads. When the budget stops, so do the inquiries.
Most people never go past the first page of Google. If your website isn’t there, for them it barely exists.
Your website ranks for searches that don’t lead to a purchase. Visits grow, but inquiries stay the same.
We do SEO that puts you in front of the clients already searching for you.
“They were great young people whose results spoke more than words.”
A detergent manufacturer getting almost no enquiries from its site. A new site, migration and SEO/GEO optimisation — from 2–3 enquiries a month to 2–8 a day.
“It felt more like working with a strategic partner than a typical service provider.”
A new WooCommerce store for mattresses and sleep accessories. Order processing is now fully automated.
“They met and exceeded all our expectations.”
Two previous websites that never ranked in search. A new catalog with an SEO structure by brand and category and 700,000+ product codes.
“Project Yordanov’s team had an incredible combination of creativity, technical expertise, and business understanding.”
Planning, custom design, an online store and SEO for a personal development brand. A fast website where clients buy and book consultations on their own.
“They demonstrated solid knowledge of WordPress architecture.”
A WooCommerce jewellery store, from the Figma design to launch. Bilingual, with checkout, shipping, accounts and admin training.
“Project Yordanov’s personal approach in subsequent communication stood out.”
A minimalist site for the official Kove Motorcycles importer. Approved by the brand’s corporate structure.
“What stood out most was how well they understood our business.”
A WooCommerce store for NFC plates and cards that collect Google reviews, with card payments, cash on delivery and courier shipping. Launched on time and without issues.
“They have a personal touch and are responsive.”
A remodel and migration for a construction materials distributor, with ongoing support and design help. Faster loading and fewer failed orders.
“We can count on Project Yordanov for everything.”
A full redesign of a store for trail and hunting cameras. Orders from the website grew sizably, and the site is faster.
“Everything about Project Yordanov was impressive.”
A new website and store for a chocolate factory. 10% more traffic to the website.
SEO services
We optimize your content and structure around the right keywords, meta tags and headings, so search engines understand your pages and rank them for the searches that matter.
We build quality, relevant links to your website that raise its authority and its position in search results.
We improve load speed and indexing by optimizing images, removing unnecessary code and setting up caching.
We optimize your website for searches tied to specific cities and regions, so local buyers find you first.
We make sure your website performs well on phones and tablets, which matters for both rankings and the people visiting.
We create original content for your website, from articles to product descriptions, that is useful to your audience and built to rank.
What SEO is
SEO is the work of improving your website so it ranks higher in the organic results of search engines and AI assistants. The goal is simple: when people search for the products and services you offer, your website shows up near the top of page one.
Not sure what your website needs? Before any optimization, we recommend an SEO audit, so we know exactly what to fix and in what order.
Book a call
Most people rely on search engines like Google to find products, services and information. Ranking high for the right keywords decides how visible your website is, and good SEO brings far more qualified visitors from organic results.
Google uses its own ranking algorithms to evaluate websites. SEO helps your website meet their criteria by improving the factors that matter: load speed, mobile usability, content quality and freshness, and site structure. The better you meet them, the easier it is for potential clients to find you.
Keywords are the words and phrases people type into Google and other search engines. Choosing the right ones and working them into your content raises your chances of ranking higher. They need to be relevant to what you offer and specific enough to attract the right audience, which is why we base them on research and a clear plan.
Book a call
What to know
SEO is one of the foundations of a website that keeps bringing in clients.
It improves visibility and rankings
The right keywords, meta tags and structure help search engines understand your website and rank it higher.
Useful content matters most
Lasting results come from quality, relevant content that answers your buyers’ questions and keeps them engaged.
SEO is a long-term process
Results build over months of consistent work, and they keep paying off long after each step is done.
On-page and off-page SEO work together
The best results come from combining on-page optimization with off-page work such as link building.
Regular analysis is essential
Tracking the key SEO metrics shows what works and keeps your website on track for long-term growth.
Ariete Bulgaria WooCommerce · Technical SEO · Migration
Silico B2B and B2C · Technical products · SEO structure
GT Supply B2B · Industrial catalog · SEO structure
“Before working with Project Yordanov, we had already built a website twice, but without results. ... We didn’t get a single inquiry, we didn’t rank in search engines and the website brought no value at all.”
85+ brands across Europe and the US
Industrial components
After two websites without results, more than 6× revenue
“They met and exceeded all our expectations.”
Premium chocolate
More than twice the orders with less traffic
“Our concern was whether the website would turn out the way we imagined. We loved absolutely everything. We got a fully functional website with a great design, and a precise, fair approach.”
Mattresses and sleep products
Orders now processed fully automatically
“It felt more like working with a strategic partner than a typical service provider.”
Construction materials
87% more orders in the first year of the new store
“An amazing team that every site will be lucky to have!”
Importer of premium brands
A new platform and 2.4× more orders
“Excellent vision for the final product, fast and high-quality work. Professional in every respect!”
5.0 from 41 client reviews on our site
Every step of our SEO work has been tested in more than 100 projects, so we know what leads to rankings and clients, and in what order.
| The usual approach | Project Yordanov | |
|---|---|---|
| Starting point | Start straight with links and content | We start with an audit and business goals |
| Keywords | Chase the searches with the most traffic | We choose searches that lead to inquiries and sales |
| Structure | Optimize page by page | We build a structure where every page has a role |
| Technical foundation | Leave speed and indexing for last | We fix speed, indexing and data first |
| Measure of success | Report rankings only | We measure organic traffic, inquiries and sales |
| Reporting | Send a report with no conclusions | A monthly report with the work done, the plan and recommendations |
No commitment · Every request is reviewed personally
Hear first-hand how the work went and what changed for their business.
Home Infinity In Bulgarian, with English subtitles
“The website was built extremely professionally in terms of speed, optimization and user experience.”
FitBox In Bulgarian, with English subtitles
“Issues are fixed on the spot and the site keeps working.”
Beauty In Bulgarian, with English subtitles
“We had no specific ideas, so we fully trusted Project Yordanov’s experience, and he fully captured the atmosphere and spirit of Beauty.”
How it works
Step 1 — 1 to 2 weeks
We start with an SEO audit of your website, competitors and searches. You get a clear plan of what to do and in what order, so more clients find you.
Step 2 — 1 to 2 months
We fix speed, indexing and structure and optimize your key pages. Your website becomes clear to Google and AI assistants.
Step 3 — Every month
We optimize and create content around what your clients search for: categories, services, products and articles.
Step 4 — Every month
We build quality links and a local presence that raise search engines’ trust in your website.
Step 5 — Every month
You get a monthly report with organic traffic, rankings and inquiries, the work done and the next steps.
“What stood out most was how well they understood our business. They didn’t just build a website, they thought about how to explain our product clearly to small business owners and how to make ordering simple for them. Their WooCommerce experience showed in how quickly and cleanly everything was set up.”
No commitment · Every request is reviewed personally
In our own words
After more than 100 projects, we know a successful website takes more than design. It needs a clear structure, a solid technical foundation and a plan for long-term growth. We work with businesses that want a partner and a lasting result.
Plamen Yordanov
Managing Director, Project Yordanov
What’s included
Everything your website needs to be found by more clients, with one team and one process.
To be honest
If the goal is more traffic, not more enquiries and sales
If you expect results within a month, not after 4 to 6
If you expect a guaranteed #1 ranking in Google
If your website matters to your business and you want it to do more for it, let’s talk.
FAQ
Tell us what’s holding your site back, and we’ll tell you where we’d start.
You’ll talk directly with
Plamen Yordanov, Founder
No commitment · Every request is reviewed personally
Or email us hello@projectyordanov.com
The price of SEO depends on factors such as the size of the website, the number of keywords to optimize for, the current state of the site and whether SEO content needs to be created. After a free consultation, you’ll get a tailored proposal with an exact price.
SEO improves a website so it meets users’ needs and aligns with Google’s algorithms, which rank the most relevant and useful content for searchers. The goal of SEO techniques is to make the site easier for users and search engines to understand, while making it more valuable for visitors.
SEO includes a range of techniques, such as:
An SEO specialist applies these techniques in different ways: adding relevant keywords to the content, improving the user experience through web design, earning links from reputable sources and much more.
SEO focuses on many ranking factors, including:
All of these factors work together to achieve better rankings in search engines and improve the site’s visibility.
SEO usually starts to deliver a return on investment after 4 to 6 months. This can vary depending on your website, the SEO agency and the SEO plan you choose. We’re happy to advise you; get in touch with us.
Not every website is optimized automatically; that’s the work of SEO specialists. Low organic traffic can be a sign that your site isn’t optimized. Contact us for a free consultation, and we’ll check the SEO health of your website.
Optimizing a custom website involves technical briefs for your developers covering the code changes, which is standard practice. Our team takes care of all the other SEO tasks, such as content optimization, internal linking and technical settings that don’t require a developer. That way the SEO strategy is both effective and safe.
We track results through monthly reports covering organic traffic, keyword rankings, conversions and user behavior. The reports list the work done, the planned activities and recommendations for improvement, so progress is transparent and easy to follow.
SEO success is measured through clear goals and key metrics such as organic traffic, user engagement, conversions and keyword rankings. What matters is not just attracting traffic, but reaching the right audience, the one that leads to real business results.
Link building is the process of earning quality inbound links from other websites to yours. These links act as “votes of confidence” that help Google and other search engines judge the value and authority of your site.
The more quality links your site has, the better it can rank in search results. Link building is a key SEO factor, because it improves visibility, organic traffic and trust in your brand.
SEO copywriting for the blog becomes part of the process after the product and category pages are optimized, because the initial focus is on increasing sales. This usually happens around months 5 to 6 of the SEO strategy, when we start actively attracting additional organic traffic through informational content.
If you’d like blog articles from the first month, we offer additional packages for parallel SEO copywriting. Articles range from 1,200 to 2,000+ words, depending on how difficult the keywords are, not on your budget.
No commitment · Every request is reviewed personally
We use cookies to make the website work and to understand which parts of it are useful. Choose what to allow; you can change your choice at any time. Privacy policy
Needed for the website to work: your session, language, what you type into a form and this choice. Without them the website can’t serve you, so they don’t require consent.
| Name | Provider | Duration | Purpose |
|---|---|---|---|
py_consent |
This website | 6 months | Stores your cookie choice, so we don’t ask again on every page load. |
pll_language |
This website | 1 year | Remembers the language you chose, so we show you the pages in it. |
wordpress_* |
This website | Session | Keeps you logged in if you have an account. Not set for visitors. |
PHPSESSID |
This website | Session | Ties your requests into one session, for example while you fill in the inquiry form. |
They help us see which pages are read and where people give up, so we can fix them. The data is aggregated; we don’t identify you personally.
| Name | Provider | Duration | Purpose |
|---|---|---|---|
_ga |
2 years | Tells visitors apart so sessions can be counted, without identifying you personally. | |
_ga_* |
2 years | Keeps the session state for the specific GA4 stream. | |
_gid |
24 hours | Tells visitors apart within a single day. | |
_clck, _clsk |
Microsoft Clarity | 1 year / session | Records how you move around the page, so we can see where the interface gets in the way. |
They let us measure which ad led to an inquiry and show ads to people who have already been here. If you decline them, you’ll still see ads, just less relevant ones.
| Name | Provider | Duration | Purpose |
|---|---|---|---|
_fbp |
Meta | 3 months | Links your visit to an ad on Facebook or Instagram. |
IDE, DSID |
up to 1 year | Records whether you saw or clicked an ad before you arrived here. | |
li_fat_id, bcookie, lidc |
1 day to 1 year | Measures how well LinkedIn campaigns perform. |
Gives Google consent to use your data to build audiences and personalize ads. Separate from marketing, because it is a separate decision.
| Name | Provider | Duration | Purpose |
|---|---|---|---|
_gcl_au |
3 months | Links an inquiry to a specific ad and allows audiences to be built. |
